This year's Central Elgin Election has something unique from previous elections,
it's called a Third Party Advertiser. Kyle Cronk is Central Elgin's First Third
Party Advertiser and only registered person in this category in Elgin County.
Kyle is an advocate for
ABetterElgin.ca. This website informs the public and he is asking everyone
to go to the site before they vote in Central Elgin.
About this sign, Unpopular, Costly outcomes in Central Elgin, Kyle Cronk asks "If
it isn't council accepting responsibility for the decisions, then who is?"
The Municipal Elections Act, 1996 now includes rules for third party advertising.
Third party advertisers must now register with each municipality they plan to advertise
A third party advertisement is any paid advertisement in any format, including paid
social media, websites, signs, TV, newspaper, and radio. Advertisements must clearly
identify the name of the advertiser and provide their contact information. Individuals,
corporations, and trade unions can register as third party advertisers. Candidates
cannot. Third party advertising must be independent, and cannot be directed by candidates.
Third party advertisers need to register with the Municipal Clerk. Registration
runs until October 19, 2018. Registration must occur before advertisers spend money
or accept contributions. Contributions include money, goods, and services.